“Humanity is my religion and I am a but a servant to this cause. This Village was sparked by a vision and desire to serve and uplift all those who seek to transform their lives, individually and collectively. This is first and foremost an “inside job.” We cannot expect to change our reality on the outside until we begin to change it on the inside. It is time to move beyond the collective money taboo by speaking our truth and healing our stories. Our mission is to help all who enter here to become personally and financially awake, aware and empowered.”
~ Deborah Price, Founder & CEO, The Money Coaching Institute

The Money Coaching Village is a global, online village of Certified Money Coaches (CMC)® who specialize in the behavioral aspects of money. Every year, literally millions of dollars are spent by governments, companies, and institutions in an attempt to help people become more financially educated and make better financial choices. In a world where 50% of the population live on less than $2 a day, there is no lack of need for these programs.  

Unfortunately, the vast majority of these efforts are failing due to one simple fact — they are, by and large, neglecting to address the deeper, more emotional and behavioral aspects that influence our collective financial decisions and behaviors.

For the past 20 years, the Money Coaching Institute, the parent company of the Money Coaching Village, has been entirely focused on researching, understanding, and integrating knowledge from the fields of neuroscience, neuroeconomics, coaching psychology and personal finance into a proprietary methodology that goes far beyond the existing financial education and literacy models that currently exist. We specialize in training financial service professionals, therapists, social workers, and coaches to integrate our methodologies into their own practice in working with their clients. The behavioral money coaching program is a step-by-step process that deeply helps our clients to identify, understand and change their financial behaviors consistently and effectively.

Here’s what we know. Financial education and literacy programs are failing because they’ve been trying to solve the wrong problem:

Most of our collective money issues and challenges are not rational or logical. They seldom have anything to do with the “numbers” or financial management and planning. They are hard-wired emotional and behavioral issues. Therefore:

• We can’t expect to solve what are essentially emotional or behavioral dynamics with a practical financial solution. It doesn’t work.
• We can, however, begin to solve our individual and collective money issues by providing an integrative, holistic coaching process that addresses these emotional and behavioral issues.

The Money Coaching Village and its members are highly trained Certified Money Coaches (CMC)® who are committed to spreading this greatly needed behavioral approach to individuals, couples, families, and businesses in their communities around the world. Our collective mission and vision is to help uplift the individual and collective financial potential of our clients worldwide so that everyone has a fighting chance to realize their greater personal and financial potential.

“A Money Coach serves as a bridge: clients often feel lost when it comes to money and don’t know the “way” to change. They often have conflicting thoughts, feelings, and behaviors, and no translator to help them understand them.

 

A Money Coach serves as the bridge to self-awareness by helping people to identify the origin of their unconscious patterns, and to provide on-going coaching and support in helping clients to move beyond their limiting money patterns, beliefs and behaviors.”